What is included in our website development services?
Bespoke websites built by in-house developers in WordPress CMS for versatility, ease of use and long-term manageability.
Your brand, audience, services and commercial goals are built into the foundation of your marketing rather than bolted on afterwards.
A process that balances design, user experience, technical performance and SEO from day one.
Flexible layouts and reusable content blocks so the site can grow and adapt as your business does.
Accessible developments so internal teams can update without needing ongoing developer support for every small change.
Microsites and landing pages too, for campaigns, launches or internal projects that need their own space without a full rebuild.
What can website development do for your business?
Being able to manage your website in the long-term, with the power for your internal team to make small updates, allows you to keep the content of your website fresh and relevant.
Bespoke website development lets you move beyond off-the-shelf templates that can often restrict design, functionality or future growth.
Having expert website development means that you can relax in the knowledge that your website is built on solid foundations and won’t become a relic within a week of launch.
Why choose Imagine That for website development support?
Getting found by search engines and AI matters more than ever, but once someone's there, your site still has to do the job.
It has to be slick enough to hold their attention and well-designed to guide them toward an enquiry.
As a full-service marketing agency, our developers, designers, copywriters, SEO and GEO specialists work as one team on every build, not separate suppliers passing the project between them.
That's what makes it possible to bring design, user experience, technical performance and search visibility together properly, rather than treating any one of them as an afterthought.
Our team are continually seeking to discover the best practices in website development to make your website shine.
Imagine connected marketing
FAQs
Yes, our development team can take over from a designed or partially built website.
It’s going to depend on what rights you have to the design and development that’s already been undertaken. Many providers do not transfer ownership to you. When Imagine That develops your website, you own it.
Has your company changed in the last three years? The chances are it has, significantly. If your website doesn’t reflect who you are today, or more importantly, what your company will look like in one or five years time, it’s time to think about a rebuild. If you already generate traffic and quality leads from your website, a refresh may work better.
Age is a double-edged sword when it comes to search rankings. The age of a webpage is one of many ranking signals, older pages often rank higher in traditional search engines. The real question here is whether your old website provides quality information and a good user experience.
We will manage your website build or development end-to-end. We start with understanding your goals, scoping your exact needs, and from there, progress to design, build, quality assurance, and post-live support. At each step, we will keep you informed of the progress, and check that the website we deliver achieves your goals.
Our team has handled high-complexity migrations from custom builds, smaller content management systems. The final result is always something that you own and can manage easily.
If you own the rights to the content, we can reproduce it. Migrations from closed CMSs can be tricky, and a proper plan needs to be put in place with input from experiences SEO professionals to reduce the chances of losing search visibility.
- Planning and design
- We have a 12-week build process for most websites. You’ll be able to see the full website in our staging environment before your old website is replaced. There is rarely any downtime in this process.
- We can go live when you’re happy with the final result.
Most clients find it easier to have us do the updates, but if your team has the time, we are happy to provide the training you need. Talk to your account manger about your training needs.